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PropertyBase helps Real Estate Agents to run their businesses smoothly and break free, turn agents' leads into lifelong customers.
PropertyBase is a leading cloud-based real estate CRM & marketing platform that helps brokerages and realty organizations develop centralized, efficient, and repeatable processes to manage the entire real estate sales cycle. This software combines transaction management, lead generation tools, marketing plugins, and a highly-customizable Salesforce-based CRM to ensure excellent lead management. Real Estate professionals can also integrate Propertybase with a myriad of third-party applications to help manage email marketing campaigns. Release Updated every 3-6 weeks.
How PropertyBase enhances Real Estate Businesses:
Lead & Contact Management
Agents can view both their leads and contacts from a centralized location. This includes agents’ aggregated leads from sources like Trulia and Zillow. Agents can use its lead-scoring capabilities to determine their most active leads and launch targeted drip campaigns based on criteria like property views, saved searches, and buying timelines. Email open notifications help you maintain timely follow-up with your leads.
Listing Boost
This feature allows Agents to list, manage, and promote properties online. The system automates the ad creation process and uses artificial intelligence (AI) to target the right audience at the right time. Agents can aggregate all listings from various MLS portals into a single search and enhance them with multimedia content such as videos, 360-degree photos, and virtual tours.
Email Marketing
PropertyBase features drag-and-drop templates which allow agents to easily create emails for their team without the need for coding. Agents can automate follow-up emails and create smart lists for specific contacts or website behavior. Email marketing also has an action plan tool that turns your emails into time- and task-driven workflows. Agents can also share these workflows with their entire brokerage.
Real Estate Website
Propertybase allows Agents to build a customizable real estate website that reflects their brand and image. It provides the tools agents need to easily add or edit website pages and menus. Agents can also use the area profile builder to create custom neighborhoods that fit their target market.
Mobile App
Propertybase gives this feature to Salesforce Edition users. This allows agents & brokerages to view leads and listings, close deals, and even customize security and access settings.
Reporting & Analytics
PropertyBase gathers data from every click customers make, every email engagement, and every task brokerage accomplishes using the system. This information is presented with easy-to-understand reports, graphs, and charts. Agents have an overview of their lead activity and engagement with property listings in a single dashboard. Agents can also generate other reports such as website traffic summary, revenue source, and agent performance.
Third-party Integrations
Integrate from the Salesforce AppExchange marketplace. Agents can connect it with other apps for digital advertising, transaction management, live chat, telephony, back office management, and real estate listings. Some of its most popular third-party integrations are Adwerx, Brokermint, PlanOmatic, Property Webmasters, Twilio, and Zillow Group.
PropertyBase helps real estate businesses in 60+ countries grow with market-leading technology. Designed to drive collaboration and performance, Propertybase is the ideal software to grow real estate agents' brands, an end-to-end platform that simplifies every piece of their business.
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