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How CSL Used Agentforce and Data 360 to Unify Partner Support Across a Global Food & Beverage Portfolio
Cloud Science Labs streamlined partner engagement with Data 360, Agentforce, Sales Cloud, and Marketing Cloud for a global food company
About The Project:
Cloud Science Labs deployed Data 360, Agentforce, Sales Cloud & Marketing Cloud for a global food and beverage company. The outcome client's distribution partner support has been streamlined, with Agentforce handling routine inquiries that previously required sales team involvement. Sales teams are now focused on strategic engagement, with unified account intelligence powering more informed and personalised partner conversations across the global brand portfolio.
Industry:
Consumer Goods Food & Beverage
Project:
Data 360 Powered Transformation for Consumer Goods
About the Client:
A global food and beverage company.
The Challenge
A global food and beverage company operates a complex global portfolio of iconic brands of leading food and beverage brands across dozens of countries and distribution channels. Fragmented data across brands and distribution partners made it difficult to deliver unified, intelligent customer and partner support. Sales teams lacked the unified account intelligence needed to drive smarter engagement with retail distribution partners, and personalised consumer experiences were inconsistent across the brand portfolio.
The Agentforce Solution
Cloud Science Labs (CSL) designed and delivered the Agentforce solution:
Data 360 connects the client's brand, distribution, and customer data into unified profiles giving sales and service teams a single source of truth for every distributor, retailer, and consumer relationship. Agentforce powers smarter B2B partner engagement, providing instant, accurate answers to distribution partner inquiries and freeing sales teams to focus on strategic account development.
Technology used: Data 360, Agentforce, Sales Cloud & Marketing Cloud.
The Result
The client's distribution partner support has been streamlined, with Agentforce handling routine inquiries that previously required sales team involvement.
Sales teams are now focused on strategic engagement, with unified account intelligence powering more informed and personalised partner conversations across the global brand portfolio.
Quick Answers
Can Agentforce work for a consumer goods business? Yes. CSL deployed Data 360, Agentforce, Sales Cloud & Marketing Cloud for a global food and beverage company.
What results can Agentforce realistically deliver? The client's distribution partner support has been streamlined, with Agentforce handling routine inquiries that previously required sales team involvement.
Which Salesforce technologies does this solution use? Data 360, Agentforce, Sales Cloud & Marketing Cloud.
Ready to Do the Same?
If this challenge sounds familiar in your business, Cloud Science Labs can help you achieve similar results with Agentforce.
Book a free Agentforce assessment digital@cloudsciencelabs.com